🎙️ Ep. 113 - How Seth Price Scaled a 50-Lawyer Firm and Digital Agency: Tech, Cloud, and the Future of Legal Marketing!

/ The Tech-Savvy Lawyer.Page/

Seth Price, founding partner of Price Benowitz LLP and CEO of BluShark Digital, shares deep insights on leveraging technology to scale law firms. He highlights Salesforce, Clio, and Smart Advocate as essential tools, discussing their specific roles in case management and marketing automation. Seth outlines the evolution of digital marketing for lawyers, stressing the importance of content, links, and local reviews in SEO strategy. He offers tips for interpreting Google Analytics and staying ahead of algorithm changes. Concluding with advice on future-proofing practices, Seth urges law firm leaders to invest in adaptive tech stacks and remain inquisitive amid rapid innovation.

Join Seth and me as we discuss the following three questions and more!

  1. What are the top three pieces of tech, software, or hardware you use to scale price benefits from a two-person firm to over 50 attorneys?

  2. What are the top three ways you've seen digital marketing change for lawyers, and can you give us a tip for each one?

  3. What are your top three tips for law firm leaders looking to future-proof their practices amid rapid technological change?

In our conversation, we cover the following:

[01:23] Seth's Tech Setup

[09:50] Top Three Tech Tools for Scaling Price Benefits

[11:27] Detailed Explanation of Clio and SmartAdvocate

[12:40] Digital Marketing Changes for Lawyers

[16:09] Importance of Local Search and Reviews

[19:00] Tips for Understanding Google Analytics

[25:13] Final Tips for Future-Proofing Law Firms

Resources:

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🎙️ Ep. 110: Unlock The Power of Video for Law Firms with Ecamm Live!

/ The Tech-Savvy Lawyer.Page/

Join me as we talk with, Katie Fawkes, Director of Marketing at Ecamm. We discuss how lawyers can leverage Ecamm, a live streaming and video production studio for Mac, to enhance their practice. She outlines the top three ways legal professionals can use Ecamm, including remote depositions and virtual hearings.

The discussion compares Ecamm to Zoom, highlighting Ecamm’s advanced functionality. Katie addresses critical security and privacy concerns, offering reassurances for sensitive legal communications. Also, Katie shares expert tips for creating impactful video content, emphasizing how legal professionals can present themselves effectively and professionally using Ecamm’s robust features.

Join Katie and me as we discuss the following three questions and more!

  1. What are the top three ways lawyers can use Ecamm to improve virtual client meetings and presentations?

  2. What are the top three tips for lawyers looking to create impactful video content - for example, webinars, tutorials, and thought leadership videos using Ecamm?

  3. What are the top three features of Ecamm that make it particularly useful for lawyers conducting remote depositions or virtual hearings?

In our conversation, we cover the following:

[01:20] Katie’s Tech Setup

[07:10] Top Three Ways Lawyers Can Use Ecamm

[09:36] Ecamm vs. Zoom: Additional Functionality

[12:24] Security and Privacy Concerns

[13:37] Top Three Tips for Creating Impactful Video Content

[18:34] Using Ecamm for Remote Depositions and Virtual Hearings

[19:53] Common Tech Issues and Solutions

Resources:

Connect with Katie:

Hardware mentioned in the conversation: